This article aimed to understand and analyze how different institutional pressures created by different stakeholders tend to promote the green bullwhip effect and consequent adoption of green supply chain management practices across a supply chain. Based on case study methodology, the relationship between a focal company in the automotive battery supply chain in Brazil and its primary stakeholders was analysed.
|Title of host publication||3rd International Conference on Green Supply Chain|
|Place of Publication||London|
|Number of pages||5|
|Publication status||Published - 10 Jul 2016|
|Event||3rd International Conference on Green Supply Chain - Loughborough University, London, United Kingdom|
Duration: 10 Jul 2016 → 13 Jul 2016
|Conference||3rd International Conference on Green Supply Chain|
|Period||10/07/16 → 13/07/16|
- green bullwhip effect
- green supply chain management
- emerging economy
Roman Pais Seles, B. M., Jabbour, A. B. L. D. S., Dangelico, R. M., & Jabbour, C. J. C. (2016). Green supply chain practices as a consequence of the green bullwhip effect: understanding the relationship. In 3rd International Conference on Green Supply Chain London.