Global contributions to marketing management

Mark Tadajewski, Anthony Hewer

Research output: Contribution to journalEditorial

1 Citation (Scopus)

Abstract

Editorial describing global contributions to marketing management.
Original languageEnglish
JournalJournal of Marketing Management
Publication statusPublished - 2012

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Marketing management

Keywords

  • marketing management
  • marketing

Cite this

@article{ab4b95479e0447f2b4f466aec50ab5b8,
title = "Global contributions to marketing management",
abstract = "Editorial describing global contributions to marketing management.",
keywords = "marketing management, marketing",
author = "Mark Tadajewski and Anthony Hewer",
year = "2012",
language = "English",
journal = "Journal of Marketing Management",
issn = "0267-257X",

}

Global contributions to marketing management. / Tadajewski, Mark; Hewer, Anthony.

In: Journal of Marketing Management, 2012.

Research output: Contribution to journalEditorial

TY - JOUR

T1 - Global contributions to marketing management

AU - Tadajewski, Mark

AU - Hewer, Anthony

PY - 2012

Y1 - 2012

N2 - Editorial describing global contributions to marketing management.

AB - Editorial describing global contributions to marketing management.

KW - marketing management

KW - marketing

M3 - Editorial

JO - Journal of Marketing Management

JF - Journal of Marketing Management

SN - 0267-257X

ER -