Franchising support in the retail sector in China

Xiaomin Chen, Nicholas Alexander, Anne Marie Doherty

Research output: Contribution to conferencePaper

Abstract

This paper looks at franchising support in the retail sector in China
Original languageEnglish
Publication statusPublished - 2009
Event16th Recent Advances in Retailing and Services Science Conference - Toronto, Canada
Duration: 1 Jan 2009 → …

Conference

Conference16th Recent Advances in Retailing and Services Science Conference
CountryCanada
CityToronto
Period1/01/09 → …

Keywords

  • franchise
  • franchising support
  • china
  • retail sector

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  • Cite this

    Chen, X., Alexander, N., & Doherty, A. M. (2009). Franchising support in the retail sector in China. Paper presented at 16th Recent Advances in Retailing and Services Science Conference, Toronto, Canada.