Abstract
This paper aims to analyse structural changes within the Brazilian mobile telecommunications market. More particularly, the paper aims to highlight why the market was fragmented and identify drivers for its subsequent consolidation. This paper shows how each of the leading mobile telecommunications groups in Brazil employed a different strategy, both for entering into the fragmented market and for participating in its subsequent consolidation. Attention is also drawn to the role of government in determining market structure, not least in terms of its rationale for initially fragmenting the market in order to encourage foreign investment.
| Original language | English |
|---|---|
| Pages (from-to) | 60-77 |
| Number of pages | 17 |
| Journal | Info: The Journal of Policy, Regulation and Strategy for Telecommunications |
| Volume | 8 |
| Issue number | 3 |
| DOIs | |
| Publication status | Published - 2006 |
Keywords
- brazil
- international investments
- mobile communication systems
- management
- business