Exporting, international and global marketing management: beyond the fundamentals

Research output: Contribution to conferencePresentation/Speech

Abstract

This online seminar explores the latest developments within international marketing including students and academics of marketing and all those involved in exporting, banking, finance, freight forwarding, insurance, marketing or general management.
Original languageEnglish
Publication statusPublished - Nov 2009
EventThe Marketing and Management Collection, Henry Stewart Talks Ltd -
Duration: 1 Jan 1900 → …

Conference

ConferenceThe Marketing and Management Collection, Henry Stewart Talks Ltd
Period1/01/00 → …

Keywords

  • global marketing management
  • international marketing

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