Exploring founder identity tension, resolution and venture pursuit

Stephen Knox, Lucrezia Casulli

Research output: Contribution to journalArticlepeer-review

7 Citations (Scopus)
10 Downloads (Pure)


Research suggests that venture founders from creative backgrounds can experience identity tension if they view artistic and commercial logics as competing. Whether they experience this tension and how it is resolved can have implications for their behavioral responses, ultimately shaping the development of their ventures. In this article, we adopt an identity work lens in a longitudinal study of venture founders from creative backgrounds. Our findings and subsequent model detail the circumstances that trigger identity tension and how founders from arts background experience and resolve it in different ways. This leads to practices that focus on different conceptions of performance and growth.

Original languageEnglish
Pages (from-to)2488-2518
Number of pages31
JournalJournal of Small Business Management
Issue number6
Early online date16 Apr 2021
Publication statusPublished - 2 Nov 2023


  • founder identity
  • identity tension
  • venture development


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