Abstract
A detailed and critical analysis of the multiple types of entrepreneurship, helping students to understand the practical skills and theoretical concepts needed to create their very own entrepreneurial venture. Split into two parts, the book provides an even balance between theory and practice. Part 1 covers the practical activities involved in new entrepreneurial ventures, and Part 2 uses the latest research to explore entrepreneurship from different perspectives.
| Original language | English |
|---|---|
| Place of Publication | Los Angeles |
| Number of pages | 496 |
| ISBN (Electronic) | 9781529766394 |
| Publication status | Published - 25 Sept 2021 |
Keywords
- entrepreneurship
- small business management
- customers
- competition
- ventures