Explanatory reasoning as an individual level predictor of focal market entries and exits

Anisur R Faroque, Lucrezia Casulli, Olli Kuivalainen, Sanna Sundqvist

Research output: Contribution to conferencePaperpeer-review

Original languageEnglish
Publication statusPublished - 2 Jun 2022
EventAmerican Marketing Association Global Marketing SIG Conference - Crete, Crete, Greece
Duration: 31 May 20222 Jun 2022
https://www.amaglobalsig.org/crete2022

Conference

ConferenceAmerican Marketing Association Global Marketing SIG Conference
Abbreviated titleGMSIG
Country/TerritoryGreece
CityCrete
Period31/05/222/06/22
Internet address

Keywords

  • market entries
  • market exits

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