Escalating customer experience to the strategic level

Research output: Contribution to conferencePaper

Abstract

This paper discusses escalating customer experience to the strategic level.
Original languageEnglish
Publication statusPublished - 26 Sept 2013
EventCustomer Experience Leadership form - Windsor, United Kingdom
Duration: 25 Sept 2013 → …

Conference

ConferenceCustomer Experience Leadership form
Country/TerritoryUnited Kingdom
CityWindsor
Period25/09/13 → …

Keywords

  • customer experience management
  • strategic management
  • customer experience

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