Entrepreneurial marketing: a historical perspective

E.M. Collinson, E. Shaw

Research output: Contribution to conferencePaper

Abstract

This paper discusses the historical perspective of entrepreneurial marketing.
Original languageEnglish
Publication statusUnpublished - 2001
EventTo Be Ascertained -
Duration: 1 Jan 2001 → …

Conference

ConferenceTo Be Ascertained
Period1/01/01 → …

Keywords

  • entrepreneurial marketing
  • historical perspectives
  • marketing
  • entrepreneurship

Cite this

Collinson, E. M., & Shaw, E. (2001). Entrepreneurial marketing: a historical perspective. Paper presented at To Be Ascertained, .