Editorial: Engaging marketing management

Mark Tadajewski, Anthony Hewer

Research output: Contribution to journal › Editorial › peer-review

Abstract

This editorial discusses engaging marketing management.

Original language	English
Journal	Journal of Marketing Management
Volume	28
Issue number	7-8
Publication status	Published - 2012

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abstract = "This editorial discusses engaging marketing management.",

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author = "Mark Tadajewski and Anthony Hewer",

year = "2012",

language = "English",

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journal = "Journal of Marketing Management",

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AU - Tadajewski, Mark

AU - Hewer, Anthony

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SN - 0267-257X

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