Editorial: Engaging marketing management

Mark Tadajewski, Anthony Hewer

Research output: Contribution to journalEditorial

Abstract

This editorial discusses engaging marketing management.
LanguageEnglish
JournalJournal of Marketing Management
Volume28
Issue number7-8
Publication statusPublished - 2012

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Marketing management

Keywords

  • marketing management

Cite this

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title = "Editorial: Engaging marketing management",
abstract = "This editorial discusses engaging marketing management.",
keywords = "marketing management",
author = "Mark Tadajewski and Anthony Hewer",
year = "2012",
language = "English",
volume = "28",
journal = "Journal of Marketing Management",
issn = "0267-257X",
number = "7-8",

}

Editorial: Engaging marketing management. / Tadajewski, Mark; Hewer, Anthony.

In: Journal of Marketing Management, Vol. 28, No. 7-8, 2012.

Research output: Contribution to journalEditorial

TY - JOUR

T1 - Editorial: Engaging marketing management

AU - Tadajewski, Mark

AU - Hewer, Anthony

PY - 2012

Y1 - 2012

N2 - This editorial discusses engaging marketing management.

AB - This editorial discusses engaging marketing management.

KW - marketing management

M3 - Editorial

VL - 28

JO - Journal of Marketing Management

T2 - Journal of Marketing Management

JF - Journal of Marketing Management

SN - 0267-257X

IS - 7-8

ER -