Drivers of engagement: the effects of pre-visit attributes on active consumption of museum experience

Babak Taheri, K.J. Thompson

Research output: Contribution to conference › Poster

Abstract

This poster shows the effects of pre-visit attributes on active consumption of museum experience.
Original languageEnglish
Publication statusUnpublished - 2010
EventACR Workshop on Enhancing the Status of Consumer Research in Non-Western Contexts - Glasgow, UK
Duration: 5 Jul 2010 → 6 Jul 2010

Conference

ConferenceACR Workshop on Enhancing the Status of Consumer Research in Non-Western Contexts
CityGlasgow, UK
Period5/07/10 → 6/07/10

Keywords

  • museum
  • drivers of engagement

Cite this

Taheri, B., & Thompson, K. J. (2010). Drivers of engagement: the effects of pre-visit attributes on active consumption of museum experience. Poster session presented at ACR Workshop on Enhancing the Status of Consumer Research in Non-Western Contexts, Glasgow, UK, .