Abstract
This paper asks whether service personnel think differently in North America
Original language | English |
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Publication status | Published - 1996 |
Event | Marketing Education Group Conference - 2021 a vision for the next 25 years - Glasgow, United Kingdom Duration: 12 Nov 1996 → … |
Conference
Conference | Marketing Education Group Conference - 2021 a vision for the next 25 years |
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Country/Territory | United Kingdom |
City | Glasgow |
Period | 12/11/96 → … |
Keywords
- service delivery
- customer experience management
- north america
- service personnel