Criteria for identifying key accounts and business performance - are they linked?

Spiros Gounaris, Nektarios Tzempelikos

Research output: Contribution to conferenceProceeding

Abstract

This paper ask whether the criteria for identifying key accounts and business performance are linked
Original languageEnglish
Publication statusPublished - May 2008
Event37th EMAC Annual Conference 2008 - Brighton, United Kingdom
Duration: 3 Jun 2008 → …

Conference

Conference37th EMAC Annual Conference 2008
CountryUnited Kingdom
CityBrighton
Period3/06/08 → …

Fingerprint

Business performance
Key accounts

Keywords

  • key accounts
  • identification
  • business performance
  • linked

Cite this

Gounaris, S., & Tzempelikos, N. (2008). Criteria for identifying key accounts and business performance - are they linked?. 37th EMAC Annual Conference 2008, Brighton, United Kingdom.
Gounaris, Spiros ; Tzempelikos, Nektarios. / Criteria for identifying key accounts and business performance - are they linked?. 37th EMAC Annual Conference 2008, Brighton, United Kingdom.
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Gounaris, S & Tzempelikos, N 2008, 'Criteria for identifying key accounts and business performance - are they linked?' 37th EMAC Annual Conference 2008, Brighton, United Kingdom, 3/06/08, .

Criteria for identifying key accounts and business performance - are they linked? / Gounaris, Spiros; Tzempelikos, Nektarios.

2008. 37th EMAC Annual Conference 2008, Brighton, United Kingdom.

Research output: Contribution to conferenceProceeding

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AU - Tzempelikos, Nektarios

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AB - This paper ask whether the criteria for identifying key accounts and business performance are linked

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KW - identification

KW - business performance

KW - linked

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M3 - Proceeding

ER -

Gounaris S, Tzempelikos N. Criteria for identifying key accounts and business performance - are they linked?. 2008. 37th EMAC Annual Conference 2008, Brighton, United Kingdom.