Consumer response to international retailer market entry

Nicholas Alexander, Anne Marie Doherty, Jason Carpenter, Marguerite Moore

Research output: Contribution to conference › Paper

Abstract

This paper looks at the consumer response to international retailer market entry

Original language	English
Publication status	Published - 2008
Event	15th International Conference on Recent Advances in Retailing and Services Science - Zagreb, Croatia Duration: 1 Jan 2008 → 1 Jan 2008

Conference	15th International Conference on Recent Advances in Retailing and Services Science
Country/Territory	Croatia
City	Zagreb
Period	1/01/08 → 1/01/08

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title = "Consumer response to international retailer market entry",

abstract = "This paper looks at the consumer response to international retailer market entry",

keywords = "consumer response, market entry, international retailer",

author = "Nicholas Alexander and Doherty, {Anne Marie} and Jason Carpenter and Marguerite Moore",

year = "2008",

language = "English",

note = "15th International Conference on Recent Advances in Retailing and Services Science ; Conference date: 01-01-2008 Through 01-01-2008",

}

TY - CONF

T1 - Consumer response to international retailer market entry

AU - Alexander, Nicholas

AU - Doherty, Anne Marie

AU - Carpenter, Jason

AU - Moore, Marguerite

PY - 2008

Y1 - 2008

N2 - This paper looks at the consumer response to international retailer market entry

AB - This paper looks at the consumer response to international retailer market entry

KW - consumer response

KW - market entry

KW - international retailer

M3 - Paper

T2 - 15th International Conference on Recent Advances in Retailing and Services Science

Y2 - 1 January 2008 through 1 January 2008

ER -