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Conceptualising consumer behaviour in online shopping environment
C. Demangeot, A.J. Broderick
Marketing
Research output
:
Contribution to journal
›
Article
›
peer-review
66
Citations (Scopus)
Overview
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Business & Economics
Online Shopping
75%
Sensemaking
66%
Consumer Behaviour
61%
Web Sites
32%
Shopping Value
30%
Information Design
16%
User Involvement
13%
Conceptual Model
13%
Shopping Experience
12%
Holistic Approach
11%
Organizing
9%
Marketers
8%
Language
8%
Structural Equation Modeling
7%
Information Systems
7%
Earth & Environmental Sciences
consumption behavior
100%
holistic approach
43%
shop
43%
information system
35%
modeling
15%
test
14%