Collaborating to perpetuate an industry: a social responsibility

Tobias Pret

Research output: Contribution to conferencePaperpeer-review


This study investigates how and why different communities affect the practices of entrepreneurs. Based on the lived experiences of 10 cultural entrepreneurs in rural communities, the findings highlight the overlapping nature of social fields. This study reveals that embeddedness in certain contexts, such as creative communities, can lead entrepreneurs to share their various resources with industry members to help one another and to advance the cultural field as a whole. Participants consider such practices a social responsibility and a task that is passed from one generation to the next. Thus, their behaviours are more altruistic and supportive towards potential competitors than might be assumed based on exiting research. It is argued that this difference is a consequence of field-specific rules and norms, which can override conventional market-driven logics.
Original languageEnglish
Number of pages23
Publication statusPublished - 11 Feb 2016
EventSocial Innovation and Entrepreneurship Research Conference (SIERC) - Auckland, New Zealand
Duration: 10 Feb 201612 Feb 2016


ConferenceSocial Innovation and Entrepreneurship Research Conference (SIERC)
Country/TerritoryNew Zealand


  • Bourdieu
  • collaboration
  • rural community
  • creative community
  • cultural entrepreneurs


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