Co-evolutionary dynamics in strategic alliances: the influence of the industry lifecycle

This study examines the application of the co-evolution literature to strategic alliance formation in SME’s in the UK and Australia in two differing industries at different stages of the industry life-cycle. Extending the framework developed by Das and Teng (2002) and that of Wilson and Hynes (2009), it engages with wider industry and environmental characteristics present in these two countries, specifically examining whether different theories of alliance formation are better suited to different stages of an industry life cycle. The issues discussed above are explored and developed through the use of a qualitative case study approach. Findings indicate strong resource-based drivers for alliance formation in both industries, with firms dependent on the co-evolution of their alliances and indeed selected by the results of their alliance participation. However, differences emerged in the strategic use of alliances in these two industries. The influence of the stage of the industry life cycle on this is discussed.