Original language | English |
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Title of host publication | Academy of International Business |
Publication status | Unpublished - 2011 |
Keywords
- international marketing
- strategic alliances
Stoyan Stoyanov, Desislava Budeva
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution book
Original language | English |
---|---|
Title of host publication | Academy of International Business |
Publication status | Unpublished - 2011 |