Abstract
| Language | English |
|---|---|
| Pages | 22-23 |
| Number of pages | 1 |
| Journal | Impact: Journal of the Career Development Group |
| Volume | 6 |
| Issue number | 3/4 |
| Publication status | Published - Jul 2003 |
Fingerprint
Keywords
- library promotion
- information services
- branding
Cite this
}
Branding as a means of promotion of library and information services. / McMenemy, D.
In: Impact: Journal of the Career Development Group, Vol. 6, No. 3/4, 07.2003, p. 22-23.Research output: Contribution to journal › Article
TY - JOUR
T1 - Branding as a means of promotion of library and information services
AU - McMenemy, D.
PY - 2003/7
Y1 - 2003/7
N2 - Focuses on the branding of Library services as a marketing tool.
AB - Focuses on the branding of Library services as a marketing tool.
KW - library promotion
KW - information services
KW - branding
UR - http://www.careerdevelopmentgroup.org.uk/impact/sum03/impact.htm
M3 - Article
VL - 6
SP - 22
EP - 23
JO - Impact: Journal of the Career Development Group
T2 - Impact: Journal of the Career Development Group
JF - Impact: Journal of the Career Development Group
SN - 1468-1625
IS - 3/4
ER -