Articulating consumers through practices of vernacular creativity

Douglas Brownlie, Paul Hewer

Research output: Chapter in Book/Report/Conference proceedingChapter

LanguageEnglish
Title of host publicationNew Directions in Consumer Research
EditorsPaul Hewer, Aliakbar Jafari, Kathy Hamilton
Pages211-231
Number of pages21
Volume1
Publication statusPublished - 7 Oct 2015

Keywords

  • consumers
  • research

Cite this

Brownlie, D., & Hewer, P. (2015). Articulating consumers through practices of vernacular creativity. In P. Hewer, A. Jafari, & K. Hamilton (Eds.), New Directions in Consumer Research (Vol. 1, pp. 211-231)
Brownlie, Douglas ; Hewer, Paul. / Articulating consumers through practices of vernacular creativity. New Directions in Consumer Research. editor / Paul Hewer ; Aliakbar Jafari ; Kathy Hamilton. Vol. 1 2015. pp. 211-231
@inbook{b9ff68f51cd14d39913332caa8fb9499,
title = "Articulating consumers through practices of vernacular creativity",
keywords = "consumers, research",
author = "Douglas Brownlie and Paul Hewer",
year = "2015",
month = "10",
day = "7",
language = "English",
isbn = "9781473911536",
volume = "1",
pages = "211--231",
editor = "Paul Hewer and Aliakbar Jafari and Kathy Hamilton",
booktitle = "New Directions in Consumer Research",

}

Brownlie, D & Hewer, P 2015, Articulating consumers through practices of vernacular creativity. in P Hewer, A Jafari & K Hamilton (eds), New Directions in Consumer Research. vol. 1, pp. 211-231.

Articulating consumers through practices of vernacular creativity. / Brownlie, Douglas; Hewer, Paul.

New Directions in Consumer Research. ed. / Paul Hewer; Aliakbar Jafari; Kathy Hamilton. Vol. 1 2015. p. 211-231.

Research output: Chapter in Book/Report/Conference proceedingChapter

TY - CHAP

T1 - Articulating consumers through practices of vernacular creativity

AU - Brownlie, Douglas

AU - Hewer, Paul

PY - 2015/10/7

Y1 - 2015/10/7

KW - consumers

KW - research

UR - https://uk.sagepub.com/en-gb/eur/new-directions-in-consumer-research/book244609

M3 - Chapter

SN - 9781473911536

VL - 1

SP - 211

EP - 231

BT - New Directions in Consumer Research

A2 - Hewer, Paul

A2 - Jafari, Aliakbar

A2 - Hamilton, Kathy

ER -

Brownlie D, Hewer P. Articulating consumers through practices of vernacular creativity. In Hewer P, Jafari A, Hamilton K, editors, New Directions in Consumer Research. Vol. 1. 2015. p. 211-231