An investigation into the service orientation discrepancy phenomenon in a public sector setting

Barbara Caemmerer, Alan Wilson

Research output: Contribution to conferencePaper

Abstract

Conference paper looking into the service orientation discrepancy phenomenon in the public sector.
Original languageEnglish
Publication statusPublished - 2007
EventAcademy of Marketing Conference - Surrey
Duration: 3 Jul 20076 Jul 2007

Conference

ConferenceAcademy of Marketing Conference
CitySurrey
Period3/07/076/07/07

Keywords

  • service orientation discrepancy phenomenon
  • public sector

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