Abstract
Conference paper looking into the service orientation discrepancy phenomenon in the public sector.
Original language | English |
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Publication status | Published - 2007 |
Event | Academy of Marketing Conference - Surrey Duration: 3 Jul 2007 → 6 Jul 2007 |
Conference
Conference | Academy of Marketing Conference |
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City | Surrey |
Period | 3/07/07 → 6/07/07 |
Keywords
- service orientation discrepancy phenomenon
- public sector