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An examination of consumers' motives to switch energy suppliers
G. Walsh, M. Groth, K. Wiedmann
Marketing
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peer-review
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Social Sciences
Customer
100%
Consumers
100%
Supplier
100%
Examinations
100%
Change
30%
Intention
30%
Regression Analysis
20%
Satisfaction
20%
German
10%
Light
10%
Company
10%
Conceptualization
10%
Cluster Analysis
10%
Marketing
10%
Relative
10%
Retention
10%
Perception
10%
Management
10%
Purpose
10%
Playing
10%
Computer Science
Customer Satisfaction
20%
Regression
10%
Relationships
10%
European Country
10%
Energy Industry
10%
Cluster Analysis
10%
Customer Relationship Management
10%
Practical Implication
10%
Roles
10%
Economics, Econometrics and Finance
Energy Industry
20%
Energy Supply
20%
Customer Retention
10%
Relationship Marketing
10%
Cluster Analysis
10%