Abstract
This paper provides an analysis of motives for retailer internationalisation to central and eastern Europe.
Original language | English |
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Publication status | Unpublished - 2001 |
Event | Global Business and Technology Association 2001 International Conference in Istanbul - Istanbul, Turkey Duration: 11 Jul 2001 → 15 Jul 2001 |
Conference
Conference | Global Business and Technology Association 2001 International Conference in Istanbul |
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Country | Turkey |
City | Istanbul |
Period | 11/07/01 → 15/07/01 |
Keywords
- retailers
- global business
- European business