An analysis of factors influencing the development of new products in the Thai food industry

M.M. Huq, M. Toyama

Research output: Contribution to journalArticle

Abstract

The paper examines the role played by various factors in the development of new products in the Thai food industry. Data collected from a sample survey covering 62 firms in the four main subsectors of the Thai food industry are examined using both multiple regression and 'pair comparison' analyses. From the regression analysis based on six selected independent variables (firm-size, age, ownership, market orientation, promotional status and product type), only firm-size was found to be a statistically significant determinant of technological capability for the development of new products. However, the 'pair-comparison' analysis shows that various other factors can also be influential. These include senior management values, policy and strategy, management and administration, the system of rewards and promotion, information flows and links, and R&D activities.
LanguageEnglish
Pages159-173
Number of pages14
JournalInternational Journal of Technology Management and Sustainable Development
Volume5
Issue number2
DOIs
Publication statusPublished - Nov 2005

Fingerprint

food and luxury products industry
food industry
firm size
firm
market orientation
Industry
information flow
management
Regression analysis
multiple regression
ownership
reward
regression analysis
promotion
determinants
regression
market
product
analysis
Firm size

Keywords

  • new product development
  • technological capability
  • Thai food industry

Cite this

@article{e342fc2e54f14e41aaa81321d9a339be,
title = "An analysis of factors influencing the development of new products in the Thai food industry",
abstract = "The paper examines the role played by various factors in the development of new products in the Thai food industry. Data collected from a sample survey covering 62 firms in the four main subsectors of the Thai food industry are examined using both multiple regression and 'pair comparison' analyses. From the regression analysis based on six selected independent variables (firm-size, age, ownership, market orientation, promotional status and product type), only firm-size was found to be a statistically significant determinant of technological capability for the development of new products. However, the 'pair-comparison' analysis shows that various other factors can also be influential. These include senior management values, policy and strategy, management and administration, the system of rewards and promotion, information flows and links, and R&D activities.",
keywords = "new product development, technological capability, Thai food industry",
author = "M.M. Huq and M. Toyama",
year = "2005",
month = "11",
doi = "10.1386/ijtm.5.2.159_1",
language = "English",
volume = "5",
pages = "159--173",
journal = "International Journal of Technology Management and Sustainable Development",
issn = "1474-2748",
number = "2",

}

An analysis of factors influencing the development of new products in the Thai food industry. / Huq, M.M.; Toyama, M.

In: International Journal of Technology Management and Sustainable Development, Vol. 5, No. 2, 11.2005, p. 159-173.

Research output: Contribution to journalArticle

TY - JOUR

T1 - An analysis of factors influencing the development of new products in the Thai food industry

AU - Huq, M.M.

AU - Toyama, M.

PY - 2005/11

Y1 - 2005/11

N2 - The paper examines the role played by various factors in the development of new products in the Thai food industry. Data collected from a sample survey covering 62 firms in the four main subsectors of the Thai food industry are examined using both multiple regression and 'pair comparison' analyses. From the regression analysis based on six selected independent variables (firm-size, age, ownership, market orientation, promotional status and product type), only firm-size was found to be a statistically significant determinant of technological capability for the development of new products. However, the 'pair-comparison' analysis shows that various other factors can also be influential. These include senior management values, policy and strategy, management and administration, the system of rewards and promotion, information flows and links, and R&D activities.

AB - The paper examines the role played by various factors in the development of new products in the Thai food industry. Data collected from a sample survey covering 62 firms in the four main subsectors of the Thai food industry are examined using both multiple regression and 'pair comparison' analyses. From the regression analysis based on six selected independent variables (firm-size, age, ownership, market orientation, promotional status and product type), only firm-size was found to be a statistically significant determinant of technological capability for the development of new products. However, the 'pair-comparison' analysis shows that various other factors can also be influential. These include senior management values, policy and strategy, management and administration, the system of rewards and promotion, information flows and links, and R&D activities.

KW - new product development

KW - technological capability

KW - Thai food industry

UR - http://dx.doi.org/10.1386/ijtm.5.2.159_1

U2 - 10.1386/ijtm.5.2.159_1

DO - 10.1386/ijtm.5.2.159_1

M3 - Article

VL - 5

SP - 159

EP - 173

JO - International Journal of Technology Management and Sustainable Development

T2 - International Journal of Technology Management and Sustainable Development

JF - International Journal of Technology Management and Sustainable Development

SN - 1474-2748

IS - 2

ER -