A feminist reading of consumer experiences and marketplace paradoxes in Iran

Research output: Contribution to conferencePaper

Abstract

Paper on globalization and consumer behaviour focusing on a feminist reading of consumer experiences and marketplace paradoxes in Iran.
Original languageEnglish
Publication statusUnpublished - 2008
Event9th ACR Conference on Gender, Marketing, and Consumer Behaviour - Boston, United States
Duration: 16 Jun 200819 Jun 2008

Conference

Conference9th ACR Conference on Gender, Marketing, and Consumer Behaviour
CountryUnited States
CityBoston
Period16/06/0819/06/08

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Keywords

  • Iran
  • consumer behaviour
  • gender
  • globalization
  • business
  • marketing

Cite this

Jafari, A. (2008). A feminist reading of consumer experiences and marketplace paradoxes in Iran. Paper presented at 9th ACR Conference on Gender, Marketing, and Consumer Behaviour, Boston, United States.