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Abstract
This chapter discusses Lafkiotis Winery.
| Original language | Other |
|---|---|
| Title of host publication | Σύγχρονες Στρατηγικές Μάρκετινγκ για Διεθνείς Αγορές |
| Editors | George Avlonitis, Konstantinos Lymperopoulos, Basil Janavaras |
| Publication status | Published - 2010 |
Keywords
- wine marketing
- wine industry
- Greek wine
Activities
- 1 Invited talk
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The use of the Global Marketing Management System Online as a tool for the development of an International Marketing Strategy
Karampela, M. (Invited speaker)
2010Activity: Talk or Presentation › Invited talk
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