Social presence in the metaverse: an examination of the role of others in driving online and offline positive responses

Lavertu, Laura (Principal Investigator)
Lubart, Allan (Co-investigator)

Marketing

Project: Research

Status	Active
Effective start/end date	1/12/23 → …

UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This project contributes towards the following SDG(s):

AMS/AFM Research Grant (Principal Investigator) - Competitive grant ($2,000) encouraging international research collaborations to further the advancement of marketing science.
Lavertu, L. (Recipient), 2024
Prize: Other distinction

Social presence in the metaverse: an examination of the role of others in driving online and offline positive responses

Project Details

UN Sustainable Development Goals

Prizes

AMS/AFM Research Grant (Principal Investigator) - Competitive grant ($2,000) encouraging international research collaborations to further the advancement of marketing science.