I work with a range of colleagues on novel consumer practices within which I have three research studies. The first focuses on the sharing economy considering novel market practices in this domain and their disruption of theoretical, market and consumer norms. The second considers urban exploration, a subculture which consumes derelict buildings. The third considers how new mothers consume servicescapes for sociality and identity work.
With colleagues I have been successful in securing 2 funded studentships under this work stream.
With Dr K Hamilton an ESRC studentship for Stephanie Anderson's doctoral project: Footsteps into the forgotten : consuming obsolescence. Complete.
With Dr P Hewer a Stratchlyde University Student Excellence award for the project Instafame? The branding, identity and consumption of food and well-being 'Igers'