Deploying brand tribalism as a mechanism for entrepreneurial business survival and growth: an examination of the role of hybrid regional brand tribes in managing and resolving brand-related transgressions

Project: Research - StudentshipAwarded - Terminated/Transferred

Description

An application to University of Strathclyde's JARA PhD studentships scheme (awarded by University but rejected by candidate)
StatusFinished
Effective start/end date8/05/1713/07/17