Best Paper Award

  • Heiner Evanschitzky (Recipient), Katharina Kils (Recipient), Matthew Alexander (Recipient) & Martin Eisend (Recipient)

Prize: Other distinction

Description

Best Paper by Theme - Service Research
Degree of recognitionInternational
OrganisationsAmerican Marketing Association

Other distinction

event2018 AMA Winter Academic Conference
locationNew Orleans, United States
Period23 Feb 2018 → 25 Feb 2018