Projects per year
My academic interests address the social and strategic contexts of low skills employment, with particular focus on hospitality and tourism. This interest stems from over 30 years of experience in the strategic planning and development of vocational and professional education and training, as a research director within the public sector, as an educator in universities and as consultant to the private sector and to public sector, internationally funded projects across five continents. A key focus of my work addresses the role of public and private stakeholders in planning and HRD for the diverse employment environment of hospitality and tourism. Much of my strategic development work in this area has been located in developing country contexts in Asia and Africa. I also collaborate in research which addresses related areas of employment including migrant work and episodic, events volunteering.
I am currently a CI on two major international research projects. The first is the the One Ocean Hub (www.strath.ac.uk/research/strathclydecentreenvironmentallawgovernance/oneoceanhub/) which is a transdisciplinary study of the natural and human ecology of the ocean, focusing on improving the lives of communities in the Global South. The second is a Horizon2020 project focuses on new urban management models and mobilities in Europe and partnering 11 major universities. Prior to this, I led funded projects in partnership with universities in Kenya, South Africa, The Philippines and Uganda.
From 2014 until July 2019, I was the Head of Department in the Department of Work, Employment and Organisation and have previously spent 7 years heading up the former Department of Hospitality and Tourism Management and The Scottish Hotel School. I led the development of overseas partnership programmes in Hong Kong and Iran. I have published extensively on themes relating to people and work within hospitality and tourism and am regularly invited to address international conferences worldwide. I have also supervised over 30 successful PhD students working in this and related areas of HRD in tourism and hospitality and have been an examiner for over 75 candidates.
I hold or have held visiting appointments to universities in Australia, Estonia, Finland, France, Hong Kong, Ireland, Italy, Malaysia, New Zealand, Northern Ireland, South Africa, Spain, Switzerland and Wales. My current Visiting Professorships are with Auckland University of Technology, Universiti Putra Malaysia, Taylors University, Malaysia, the University of Johannesburg and the University of Wales.
I have been a panel member and chair for institutional and programme reviews in 12 countries.
My research focuses on a range of workforce themes and issues in the context of low skills employment. My work places such work in its wider socio-cultural, economic and political contexts. I currently collaborate with colleagues in Australia, China, Hong Kong and New Zealand on projects relating to the first job experiences of teenagers; the future of tourism/ hospitality skills and work; the influence of culture on aspects of management theory; migrant labour in low skills work; gendered work in tourism; and volunteer work in tourism and events.
Expertise & Capabilities
- Strategic HRD planning in the public and corporate sectors
- Skills assessments in tourism
- Education and training for low skills work
- Volunteer work and volunteer roles in events and tourism
- Cultural influences on work and workplace behaviour
- Changing work and employment in frontline services
My work has a strong policy and application focus. Having worked in the management of labour market and skills research in tourism and hospitality at a national level (in Ireland), I have been able to fuse this experience with academic skills to develop expertise which is widely recognised internationally within by governments, the private sector and by global organisations. I have prepared a series of three position papers on tourism workplace themes for the International Labour Organisation, focused on the impact of technology, migrant work and gender opportunities. I have also written position papers on tourism and service employment for COMCEC and UNWTO. I have applied these core skills, professionally, in over 40 countries and my work has been supported by a wide range of international agencies, including UNDP, UNICEF, the ADB, the EU, the World Bank and a range of other NGOs and national donor agencies.
I am currently a member of the ReWAGE Expert Group, an independent expert advisory group, focused on the recovery and renewal of work and employment in the UK and have convened an expert group within ReWAGE to address issues in hospitality work. I am also academic advisor to the Fair Work Convention's investigation into hospitality work in Scotland.
- International HRM
- Labour mobility and migration
- Workforce diversity
Academic / Professional qualifications
I hold BA(Hons) and MA degrees in Education from the University of Wales, Aberystwyth, an MPhil in Training and Development obtained while working with Nottingham Trent University and a PhD in Tourism Labour Market Studies from the University of Strathclyde. In 2017, I completed my DLitt degree from the University of Strathclyde, based on my published work in the field of tourism and employment over a 30 year period.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
Doctor of Literature, Tourism Employment, University Of Strathclyde
1 Sept 2015 → 7 Jul 2017
Award Date: 7 Jul 2017
Doctor of Philosophy, Tourism Labour Markets, University of Strathclyde
Award Date: 1 Jan 1993
Master of Philosophy, Evaluating Teaching and Learning in HE, Nottingham Trent University
Award Date: 1 Jan 1982
Master of Arts, Absenteeism in Secondary Schools, Aberystwyth University
Award Date: 1 Jan 1977
Bachelor of Arts, Aberystwyth University
Award Date: 1 Jan 1975
- low skills work; employment; tourism; hospitality; labour market planning; education; training
- 1 Similar Profiles
Dive into details
Select a country/territory to view shared publications and projects
GCRF One Ocean Hub
Morgera, E., Baum, T., Cathcart, A., Clark, B., Da Lomba, S., Heath, M., Revie, M., Sindico, F., Switzer, S., Vermeylen, S., Webster, E. & Laverick, J.
NERC (Natural Environment Research Council)
13/02/19 → 12/02/24
A review of research into tourism work and employment: launching the Annals of Tourism Research curated collection on tourism work and employmentLadkin, A., Mooney, S., Solnet, D., Baum, T., Robinson, R. & Yan, H., 31 May 2023, In: Annals of Tourism Research. 100, 20 p., 103554.
Research output: Contribution to journal › Article › peer-reviewOpen AccessFile
Service quality of online food delivery mobile application: an examination of the spillover effects of mobile app satisfactionBaum, T., Lin, P. & Au, W. C. W., 26 Apr 2023, (Accepted/In press) In: International Journal of Contemporary Hospitality Management . 25 p.
Research output: Contribution to journal › Article › peer-reviewOpen AccessFile1 Downloads (Pure)
Data for: "Do relational norms matter in outsourcing relationships? Lesson learned from hotel sectors"
Chun-Lai, P. (Creator), Espino-Rodríguez, T. F. (Creator) & Baum, T. (Creator), figshare, 26 May 2023
CAUTHE Annual Conference
Thomas Baum (Participant)8 Feb 2023
Activity: Participating in or organising an event types › Participation in conference
Kansai Gardai University
Thomas Baum (Visiting researcher)9 Jan 2023 → 13 Jan 2023
Activity: Visiting an external institution types › Visiting an external academic institution
Judge for World Travel and Tourism Council's Annual INVESTORS IN PEOPLE Award
Thomas Baum (Participant)
Impact: Impact - for External Portal › Economic and commerce