Sebastian Goebel

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1 Paper

Analysing customer contact sequences of private customers during the pre- purchase phase for automobiles in Germany
Goebel, S. & Gounaris, S., 29 May 2018.
Research output: Contribution to conference › Paper › peer-review

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Analysing customer contact sequences during the pre-purchase phase for consumer durables in Germany
Goebel, S. (Author), Gounaris, S. (Supervisor) & McLean, G. (Supervisor), 21 Mar 2025
Student thesis: Doctoral Thesis

Sebastian Goebel

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Research output

Analysing customer contact sequences of private customers during the pre- purchase phase for automobiles in Germany

Thesis

Analysing customer contact sequences during the pre-purchase phase for consumer durables in Germany