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Personal profile

Personal Statement

Dr Samuel Mwaura is lecturer of entrepreneurship at the Hunter Centre for Entrepreneurship, University of Strathclyde Business School. His main research interest is on the links between entrepreneurship, individual and household wellbeing, and the wider socio-economic context. Samuel is also very passionate about knowledge exchange and societal impact from his research.

Samuel’s recent work has focused on entrepreneurial ecosystems,  entrepreneurial participataion rates and performance especially amongst ethnic minorities, migrants and women and in the regions, SME financing, innovation and its impact on productivity, the link between entrepreneurship and household wellbeing (including household wealth), and entrepreneurship and firm performance in developing country contexts. 

Besides contributing to the academic discourse through international conferences and publications, Samuel’s research has been disseminated to various enterprise practitioners, policy-makers and the general public in the UK and beyond through consultancy reports, practioner talks and workshops, policy hackathons, mass media and social media.

Expertise & Capabilities

Through my research, I have gained expertise in the following areas:

  • Entrepreneurial ecosystems
  • Regional enterprise and economic development policy
  • Evaluation of SME performance and growth
  • Enterprise finance
  • Diversity (intersectionality) and entrepreneurship
  • Entrepreneurship and household economic wellbeing
  • Innovation and it's impact on firm performance
  • Entrepreneurship in developing countries
  • Cultural and creative industries
  • Social capital, networks, and industrial clusters

Methodologically, I have expertise using both quantitative and qualitative approaches. I have used large datasets as well as designed and conducted surveys in my research. Analytically, I use various multi-variate regression techniques as well as GIS mapping. Qualitatively, I have also carried out and analysed in-depth interviews.

My research has generally been multi-disciplinary, collaborative (including with policymakers), and geared towards generating practical implications and impact on business practice and public policy. I therefore have experience interacting resourcefully with academic colleagues from other disciplines as well as policy-makers and the business community leading to informed changes in policy (e.g. regional development policy) and business strategy and practice. In addition, participation in a variety of public engagement events has allowed me to gain expertise in adaptable knowledge dissemination techniques, including radio and TV interviews.

Teaching Interests

I have experience teaching at all undergraduate levels as well as taught post-graduates programmes and executive education. Teaching areas include:

  • Enterprise finance
  • New venture creation
  • Small business management
  • Innovation management
  • Entrepreneurial leadership
  • Entrepreneurship and innovation policy

Research Interests

I welcome opportunies for research collaboration and PhD supervision in the following broad areas that I have both qualitative and quantitative methodological expertise in:

  • Enterprise/ SME Finance
  • Inclusive Entrepreneurship (Diversity, minority, women's entrepreneurship)
  • Innovation
  • SME performance/ growth
  • Link between entrepreneurship and households
  • Entrepreneurial ecosystems
  • SME Clusters and local/ regional economic development policy
  • Entrepreneurship in developing country contexts

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 1 - No Poverty
  • SDG 8 - Decent Work and Economic Growth
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 10 - Reduced Inequalities

External positions

External Examiner, National University of Ireland

1 Sep 2021 → …


  • SME finance, Ethnic Minority Enterprise, Enterprise in Developing countries, SME productivity, Innovation, Economics of entrepreneurship


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