Projects per year
Personal profile
Personal Statement
My research interests are firmly in the area of entrepreneurial cognition and mindset as antecedents to individual and team-level behaviour. I draw on a number of established theories of psychology (positive psychology, competence development psychology, personal constructs psychology, decision-making psychology, identity, etc.) in order to explain entrepreneurial behaviour in different settings, including but not limited to business start-up.
More recently I have developed a strong interest in entrepreneurial mindset as set of competences that enable individuals to fulfil their potential and to add value at the organisational and societal level. This work rests on the assumption that entrepreneurial mindsets can be taught and learned through dedicated intervention (based on principles of psychoeducation).
I also have a strong interest in neurodiversity in entrepreneurship, on how minds that are wired dirrerently add value, the role of neurotypical assumptions around entrepreneurial activity and how we can create a neuroinclusive entrepreneurial ecosystem.
My current activities focus on the development of a series of teaching and research instruments for entrepreneurial mindset intervention to be applied through engaged scholarship in contexts such as leadership for inclusive and sustainable innovation.
My research has been published in Entrepreneurship Theory and Practice, International Business Review, Entrepreneurship & Regional Development, Journal of Small Business Management and other leading entrepreneurship and internationalisation outlets. I am also the author of a series of research and evaluation reports for Scottish Enterprise and Scottish EDGE, which have have helped develop ecosystem support for both start ups and internationally growing firms.
Research Interests
- Cognitive processes in entrepreneurs
- Entrepreneurial mindset
- Entrepreneurial competences for value creation
- Neuro-inclusivity in entrepreneurship
- International Entrepreneurship
Industrial Relevance
I have been an independent advisor to the biggest funding competition in the UK, Scottish EDGE since 2018 (https://www.scottishedge.com/). In my advisory role, together with Dr Andrew MacLaren and Dr Tom Farrington, we have recommended and led on the implementation of continuous improvements to the award process (please see items 1, 2 and 3 on “Knowledge Exchange Reports” section below).
Through my Internationalisation and Growth Lab and my International Entrepreneurship classes, I have led students’ consultancy projects for over 60 different Small and Medium Sized Businesses looking to plan for international growth every year.
I have been an independent advisor for the Global Companies Development Programme run by Scottish Enterprise, the economic development agency for Scotland. The recommendations made in my reports have highlighted the implications of experiential bias in internationalisation decision making and blind spots in firm leaders. This has enabled Scottish Enterprise to incorporate decision making support tools in the training they provide to Scottish small and medium sized businesses looking to grow internationally.
Academic / Professional qualifications
- PhD in Entrepreneurship and International Business - University of Glasgow - Centre for Internationalisation and Enterprise Research (CIER)
- M.Sc. Management Research Methods - University of Glasgow - Adam Smith Business School
- M.A. (Hons), Business and Management - University of Glasgow - Adam Smith Business School
Expertise And Capabilities
- Entrepreneurial mindset
- Entrepreneurial cognition and action
- Entrepreneurial decision making
- Entrepreneurial identity
- International Entrepreneurship
- Internationalization processes
- Qualitative process research and micro-dynamics research
Teaching Interests
In my teaching, as am passionate about the area of entrepreneurial mindset. We all have a mindset - a way of thinking that underpins the way we act. However, our mindsets are not always entrepreneurial. We may not be particularly creative or positive. We may not feel comfortable acting when the outcomes of our actions are unclear or uncertain. We may be afraid to try, to fail or to be judged. The good news is that mindsets can shift! My ambition is to coach students to conquer their mindset, make them more entrepreneurial.
My other teaching passion is internationalisation of small firms. Some new and small businesses have offerings that may be appealing worldwide. In my classes, students work hands-on on an international market entry plan for local and national businesses.
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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SDG 8 Decent Work and Economic Growth
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Collaborations and top research areas from the last five years
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Building neuroinclusivity in the entrepreneurial ecosystem
Casulli, L. (Co-investigator)
ESRC (Economic and Social Research Council)
1/04/23 → 31/03/28
Project: Research - Internally Allocated
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Scottish EDGE Funding Competition Observations and Recommendations
Casulli, L. (Principal Investigator)
1/11/18 → …
Project: Non-funded project
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Entrepreneurial Neurodiversity and AIs
Casulli, L. & Mawson, S., 2 Jan 2026, Strategic Pivot of Artificial Intelligence. Pironti, M., Scuotto, V. & Iaia, L. (eds.). p. 111-121 10 p.Research output: Chapter in Book/Report/Conference proceeding › Chapter
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Bridging the experience gap: cognitive biases and heuristics in the internationalization of small firms
Faroque, A. R., Casulli, L., Kuivalainen, O. & Sundqvist, S., 14 Dec 2025, In: International Journal of Entrepreneurial Behaviour and Research. 32, 11, p. 1-25Research output: Contribution to journal › Article › peer-review
Open AccessFile1 Link opens in a new tab Citation (Scopus)3 Downloads (Pure)
Prizes
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Academy of International Business Best Conference Reviewer
Casulli, L. (Recipient), 2014
Prize: Prize (including medals and awards)
File -
Innovators with Future Impact, SBS Knowledge Exchange Excellence Awards 2024/2025
Mawson, S. (Recipient), Casulli, L. (Recipient) & Drakopoulou Dodd, S. (Recipient), 29 May 2025
Prize: Prize (including medals and awards)
Activities
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Documentary Screening - "Unfiltered: Life as Neurodivergent Entrepreneurs"
Casulli, L. (Contributor), Mawson, S. (Contributor), Smith, M. (Contributor) & Achlada, Y. (Recipient)
19 Mar 2026Activity: Public Engagement and Outreach › Public Events
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Education Scotland Curriculum Innovation - Entrepreneurship
Casulli, L. (Advisor) & Mawson, S. (Advisor)
1 Sept 2024 → 30 Mar 2025Activity: Public Engagement and Outreach › Policy Outreach