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Personal profile

Personal Statement

I joined the department as a lecturer in 2021. My research interests are primarily around sustainable consumption and social media. Specifcally, I focus on sustainable fashion and social media influencers. 

I have published my research in journals such as the European Journal of Marketing and the Journal of Fashion Marketing and Management.  

I am completing my PhD at the University of Strathclyde in 2021. 

Research Interests

  • Sustainable Fashion Consumption
  • Sustainable Consumption and Communication
  • Social Media/ Social Media Influencers
  • Consumer Culture

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 12 - Responsible Consumption and Production


Dive into the research topics where Amira Battle is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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