Research output per year
Research output per year
Personal profile
Personal Statement
I joined the department as a lecturer in 2021. My research interests are primarily around sustainable consumption and social media. Specifcally, I focus on sustainable fashion and social media influencers.
I have published my research in journals such as the European Journal of Marketing and the Journal of Fashion Marketing and Management.
I am completing my PhD at the University of Strathclyde in 2021.
Research Interests
- Sustainable Fashion Consumption
- Sustainable Consumption and Communication
- Social Media/ Social Media Influencers
- Consumer Culture
Expertise related to UN Sustainable Development Goals
In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):
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Dive into the research topics where Amira Battle is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Network
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How do social media influencers in sustainable markets try to create change in the fashion industry?
Battle, A., McDonagh, P., Davies, I., Glozer, S. & Doherty, A. M., 7 Jul 2022.Research output: Contribution to conference › Abstract › peer-review
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Exploring the spectrum of fashion rental
Mukendi, A. & Henninger, C., 20 Aug 2020, In: Journal of Fashion Marketing and Management. 23, 3, p. 455-469 15 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile26 Citations (Scopus)10 Downloads (Pure)
Thesis
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Mainstreaming sustainable fashion? : the role of sustainable fashion influencers
Author: Battle, A., 11 Mar 2022Supervisor: Davies, I. (Supervisor) & Doherty, A. M. (Supervisor)
Student thesis: Doctoral Thesis
Prizes
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Worshipful Company of Marketors' Award
Battle, Amira (Recipient), 2022
Prize: Prize (including medals and awards)