Strathclyde Business School

  • United Kingdom

Research Output 1971 2020

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Case study
2017
180 Downloads (Pure)

A framework for measuring & improving CX: white paper

MacGillavry, K., Wilson, A. & Davey, N., 20 Apr 2017, mycustomer.com, 37 p.

Research output: Working paperCase study

Open Access
File
Customer experience
Maturity model
Business schools
Freight
Staff
2015

Maggie's Monster Bike & Hike Event: Marketing Planning in the Charity/Not-For-Profit Sector

Marchant, C., Karampela, M. & Marshall, D., Jan 2015, Cranfield University, Wharley End, 17 p.

Research output: Working paperCase study

Nonprofit organization
Marketing planning
Charity
Event marketing
2012
70 Downloads (Pure)
Open Access
File
Healthcare
Telephone
Planning
Managers
Academic journals
2010
490 Downloads (Pure)

High Growth Firms in Scotland

Mason, C. & Brown, R., Oct 2010, (Unpublished) Scottish Enterprise, p. 1-66, 67 p.

Research output: Working paperCase study

File
High-growth firms
Scotland
Government
Economic growth
Wealth creation
2009
58 Downloads (Pure)

An archival case study: revisiting the life and political economy of Lauchlin Currie

Sandilands, R., 2009, Glasgow: University of Strathclyde, (Discussion Papers in Economics; vol. 09-06).

Research output: Working paperCase study

Open Access
File
Political Economy
Economists
Economics
Intellectual Biography
Treasury

Global Entrepreneurship Monitor Scotland: 2007/08 Executive Report

Levie, J. D. & Mason, C., 2009, Glasgow, UK: University of Strathclyde, 36 p.

Research output: Working paperCase study

entrepreneurship
harmonization
2006

The salmon farming industry: cooperation versus competition for achieving a global positioning

Felzensztein, C. & Carter, S. L., 2006, 16 p.

Research output: Working paperCase study

Salmon
Farming
Industry
Positioning
Chile