Implicit triggers, identities and attitudes to the European Union



During April 2011 we conducted a series of online survey experiments. Our sample of 8599 included participants who identified themselves as: English, Scottish, Welsh, British or Irish. Participation in each of the five samples was determined by individual responses to a previous online questionnaire, which included a national identity/attachment question (March 2011). Based on their responses to the screening question, participants were initially assigned into one of the five identity groups/samples. During the random assignment of respondents to conditions, one of our aims was to maintain a similar demographic mix across the five national groups. The five groups were similar in terms of interest in political affairs and educational attainment. They were also similar in terms of age, with the exception of the Irish sample, which was overall younger. Respondents from each of the five groups were randomly and implicitly exposed to different versions of the same image or to a control image. Exposure to these images served as our key independent variable. By implicit exposure we mean that participants were unaware of the EU-related nature of the experiment. The trigger was either symbolic (an EU flag presented in an abstract context) or functional (an EU symbol presented on a sign during airport passport control). We also introduced a contextual variable, both images were also presented in both threat and neutral context. The responses of participants exposed to the EU trigger were compared to the responses of participants who saw similar images that had the EU trigger removed (control condition). (ESRC award ES/I021744/1)

The Data Collection is available for download to users registered with the UK Data Service.
Date made available6 Jul 2018
PublisherUK Data Service
Date of data production1 Dec 2010 - 30 Nov 2011

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