Research output per year
Research output per year
Description
Dataset for Fife Coastal Path project. This study is a mixed-method approach exploring the role of stakeholders in the branding and management of long-distance trails and the perceptions of the brand from a consumer perspective. The lasting impact of this project is to aid the Fife Coastal Path in understanding the complexities of branding and managing to contribute to sustainable growth for the region.
Qualitative data in the form of interview transcripts is pseudo-anonymised here. However, some of the discussion and detail provided may identify participants as individuals. Therefore to ensure compliance with GDPR legislation, the data visibility is restricted.
Qualitative data in the form of interview transcripts is pseudo-anonymised here. However, some of the discussion and detail provided may identify participants as individuals. Therefore to ensure compliance with GDPR legislation, the data visibility is restricted.
| Date made available | 12 Feb 2024 |
|---|---|
| Publisher | University of Strathclyde |
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Exploring the use of Ketso workshops and mobile methods in tourism research: advancing qualitative approaches
Johnstone, J. & Murdy, S., 10 Mar 2026, (E-pub ahead of print) In: Current Issues in Tourism. p. 1-17 17 p.Research output: Contribution to journal › Article › peer-review
Open AccessFile1 Downloads (Pure) -
Fife Coastal Path Research Findings Report: Stakeholder Motivations, Experiences and Perceptions
Johnstone, J. & Murdy, S., Nov 2025, Glasgow: University of Strathclyde. 82 p.Research output: Book/Report › Other report
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Branding complexities of long-distance trails
Murdy, S. & Johnstone, J., Dec 2024.Research output: Contribution to conference › Abstract › peer-review
Projects
- 1 Finished
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Exploring Destination Branding and Stakeholder Collaboration in the Context of Long-distance Trails
Johnstone, J. (Principal Investigator) & Murdy, S. (Co-investigator)
1/09/22 → 30/11/23
Project: Research
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