This dataset contains data for 37 participants completing search tasks in two conditions: 1- No adverts were present; 2- Adverts were present (This was averaged from 3 different advert conditions, as explained in the paper). Every column contains a dependent variable, firstly listing search task performance metrics, then search behaviour, and finally user experience. The paper describes each column in detail.
Foulds, O., Azzopardi, L. & Halvey, M., 14 Mar 2021, CHIIR 2021 - Proceedings of the 2021 Conference on Human Information Interaction and Retrieval: Proceedings of the 2021 Conference on Human Information Interaction and Retrieval. New York, NY, USA, p. 107-11711 p. (CHIIR 2021 - Proceedings of the 2021 Conference on Human Information Interaction and Retrieval).
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution book
Foulds, O. (Creator), Halvey, M. (Supervisor), Azzopardi, L. (Supervisor) (11 May 2021). Data for: "Investigating the Influence of Ads on User Search Performance, Behaviour, and Experience during Information Seeking". University of Strathclyde. Foulds_CHIIR_2021_data(.csv). 10.15129/33f7ebd2-0ea1-4244-9233-070fa35c4746