Data for: "Investigating the Influence of Ads on User Search Performance, Behaviour, and Experience during Information Seeking"

Dataset

Description

This dataset contains data for 37 participants completing search tasks in two conditions: 1- No adverts were present; 2- Adverts were present (This was averaged from 3 different advert conditions, as explained in the paper). Every column contains a dependent variable, firstly listing search task performance metrics, then search behaviour, and finally user experience. The paper describes each column in detail.
Date made available11 May 2021
PublisherUniversity of Strathclyde
  • Investigating the influence of ads on user search performance, behaviour, and experience during information seeking

    Foulds, O., Azzopardi, L. & Halvey, M., 14 Mar 2021, CHIIR 2021 - Proceedings of the 2021 Conference on Human Information Interaction and Retrieval: Proceedings of the 2021 Conference on Human Information Interaction and Retrieval. New York, NY, USA, p. 107-117 11 p. (CHIIR 2021 - Proceedings of the 2021 Conference on Human Information Interaction and Retrieval).

    Research output: Chapter in Book/Report/Conference proceedingConference contribution book

    Open Access
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    5 Citations (Scopus)
    98 Downloads (Pure)

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