News article from Yahoo News UK - petfluencers paper

Lavertu, L. (Contributor)

Marketing

Activity: Public Engagement and Outreach › Media Participation

Period	9 Apr 2025
Held at	Yahoo News UK, United Kingdom

Documents & Links

https://uk.news.yahoo.com/pets-better-social-media-influencers-090245730.html

Related content

Research output
Petfluencers, the fur-mula for sincere endorsements: examining how and when pets exhibit greater persuasion as influencers
Research output: Contribution to journal › Article › peer-review