Gamble in banking on new brand after deal

Wilson, A. (Contributor)

Activity: Other activity typesTypes of Public engagement and outreach - Media article or participation

Description

Article on rebranding of Clydesdale and Yorkshire banks after take over of Virgin Money
Period22 Jun 2018
Held atHerald Newspaper, United Kingdom
Degree of RecognitionNational

Keywords

  • Branding
  • Banking