Academy of Marketing Annual Conference

  • Sally Dibb (Keynote/plenary speaker)
  • Doherty, A. M. (Keynote/plenary speaker)

Activity: Participating in or organising an event typesKey-note speaker and plenary lectures at conferences

Description

Plenary keynote speech outlining the implications of REF2021 outcomes for the Marketing discipline
Period6 Jul 2022
Event typeConference
Degree of RecognitionInternational

Keywords

  • REF2021, Marketing, Outputs, Impact Cases, Environment,